Health Valley umbraco website with salesforce link
Health Valley Netherlands is the healthcare innovation network in the East Netherlands. They bring healthcare institutions, knowledge partners, governments and companies together to identify healthcare issues, accelerate innovations and build tomorrow's healthcare together.
The project at a glance
Together with Health Valley, we designed and developed a new online platform: an Umbraco website with direct Salesforce integration. Focus: recruitment, retention and activation of partners.
Deliverables
Website in Umbraco
Renewed branding
Automated partner and event process
Integrations
API connection with Salesforce CRM
Xuntos expertise
UX Design
Front-end development
Back end development
Project Management
Health Valley's question
Health Valley wanted a digital environment that fits their position as a network:
- clear presentation of events, news and themes;
- making the partner network more visible;
- scalable tooling that not only informs but also activates partners.
In addition, the new site was supposed to contribute to the larger ambition: to co-create one strong, recognisable health innovation platform with HIP as of 1 January 2022.
Research & Concept
We have identified the needs. Where the following focus was determined Marketing can publish quickly and independently Crucial partner and event data no longer needs to be maintained manually.
Design
Translating the renewed branding into a fresh, accessible front end. Content structure designed around “connect, challenge, grow”: connecting parties, putting issues on the agenda and allowing innovations to grow.
Build & Launch
Umbraco is equipped with blocks that the marketing department can manage independently. Expandable, so that new campaigns, themes or events can be added without developer involvement. Technical foundation Linking with Salesforce as a single source of truth for partners and events. Sign-up flows set up so that new leads flow directly into the CRM.
Support & Further Development
After going live, Xuntos supports maintenance and management. The editors have maximum freedom to maintain the website.
The Salesforce connection is a core part of the platform.
We connected the Salesforce CRM to the website via an API link and fetched the partner and event data and then displayed it in the website. But registering a new partner is also automated.
A new partner can easily register via the application form on the website. The entered data automatically enters Salesforce and is displayed on the website after approval by the innovation manager (s).
In short, the partner registration process is automated through the link with Salesforce. It saves the Health Valley team a lot of time and simplifies the work process.
Umbraco as a content management system
The website has been fully customized in the Umbraco CMS. The site is currently hosted by us in Azure.
Xuntos has experience with many different Content Management Systems, but has been fully specialized in the open source CMS Umbraco for a number of years. We think Umbraco is an incredibly user-friendly and flexible CMS.
The result
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Collaborate on digital solutions?
We are happy to think along with you when developing your new website. Schedule an informal introductory meeting or request an Umbraco demo.
Cases
What else we built
We work for our customers on the safety and well-being of people and animals. Here are a few examples of what we have achieved together.
